STUDENT CENTERED DESIGN

BRAND IDENTITY & STRATEGY 

Reflecting both the Student Centered Design process and the Job Corps brand in one updated logo design

Challenge

Design a logo and brand to promote Student Centered Design, a universal shift in the Job Corps teaching model. The design needed to be reminiscent of the Job Corps government brand, making it apparent that the two were interconnected.

Solution

The video production team collaborated with the Highline Canal Conservatory and worked to schedule and execute video shoots at the Highline Canal resulting in a video that showcases the beauty of the Highline Canal and moves viewers to share their experiences with the Highline Canal.

An image of a poster with designed quotes