WORKFORCE GPS

GRAPHIC DESIGN 

Driving users to the WorkforceGPS website through effective marketing strategy and supporting collateral

Challenge

Work with the WorkforceGPS team within the national DOL office to formulate an overall communications/marketing strategy based on their need to drive more users to their site and design the supporting materials in a short timeframe.

Solution

Locus Studios constructed a dynamic, foldable, infographic-style poster and a postcard for partners and promoting agencies to give away and hung up in their offices. Additionally, we produced swag in the form of a water bottle and silicone cell phone card holder to keep the site top of mind.

An image of a poster with icons
An image of a poster with designed quotes
An image of a mailer with icons